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From Small Business To Big Business: Chik-Fil-A
Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. In this article we feature Chik-Fil-A.
Before there was Chik-Fil-A S. Truett Cathy started what is known today as the Dwarf House Restaurant in the Atlanta, Georgia suburb of Hapeville in 1946. It was there across from a Ford plant that Cathy’s restaurant served to for three shifts a day that he invented the chicken sandwich. At the time the concept of fast food was just taking off but it was centered on beef hamburgers. Cathy discovered a way to pressure cook chicken in peanut oil that allowed the chicken to be cooked quick enough that he could compete with the hamburger chains springing up at the time.
It wouldn’t be until 1967 that the first Chik-Fil-A restaurant would be opened. But once Cathy did open that store he decided it had to be based around the chicken sandwich. In fact one of the company’s slogans is “We didn’t invent the chicken, just the chicken sandwich”. This actually happens to be a true story.
Today the chain of fast food chicken restaurants has managed to grow to over 700 stores. And they even still operate a small Dwarf House chain in the Atlanta, Georgia area. In fact the original Dwarf House location is still open. This chain actually has an extra front door dwarf sized of course that children and some adults can use if they really want to.
One surprising note for the restaurant chain is that all of their locations are closed on Sunday’s. This of course is almost unheard of in the fast food industry. But Cathy who is devoutly religious believes that Sunday’s should be for church or at least should be spent with family.
Probably the most famous aspect of Chik-Fil-A has to be the cows. In their advertising they feature a couple of Holstein cows that typically hold signs that read “EAT MOR CHIKIN”.
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Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. In this article we feature Chik-Fil-A.
Before there was Chik-Fil-A S. Truett Cathy started what is known today as the Dwarf House Restaurant in the Atlanta, Georgia suburb of Hapeville in 1946. It was there across from a Ford plant that Cathy’s restaurant served to for three shifts a day that he invented the chicken sandwich. At the time the concept of fast food was just taking off but it was centered on beef hamburgers. Cathy discovered a way to pressure cook chicken in peanut oil that allowed the chicken to be cooked quick enough that he could compete with the hamburger chains springing up at the time.
It wouldn’t be until 1967 that the first Chik-Fil-A restaurant would be opened. But once Cathy did open that store he decided it had to be based around the chicken sandwich. In fact one of the company’s slogans is “We didn’t invent the chicken, just the chicken sandwich”. This actually happens to be a true story.
Today the chain of fast food chicken restaurants has managed to grow to over 700 stores. And they even still operate a small Dwarf House chain in the Atlanta, Georgia area. In fact the original Dwarf House location is still open. This chain actually has an extra front door dwarf sized of course that children and some adults can use if they really want to.
One surprising note for the restaurant chain is that all of their locations are closed on Sunday’s. This of course is almost unheard of in the fast food industry. But Cathy who is devoutly religious believes that Sunday’s should be for church or at least should be spent with family.
Probably the most famous aspect of Chik-Fil-A has to be the cows. In their advertising they feature a couple of Holstein cows that typically hold signs that read “EAT MOR CHIKIN”.
Next>
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SCORE
Small Business Administration
Internal Revenue Service
Prosper.com Person to Person Lending
Better Business Bureau Online
USA Today Franchise Solutions
USA BizMart Business Broker Directory
Dunn and Bradstreet
Federal Trade Commission
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SmallBusinessDelivered.com Special Feature
From Small Business To Big Business:
Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. Have you ever thought that your business could one day become an icon too? Pick one to find out more about them.
From Small Business To Big Business:
Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. Have you ever thought that your business could one day become an icon too? Pick one to find out more about them.
7-11 Inc.
Ben and Jerry's Homemade Ice Cream
Boston Beer Co. Samuel Adams
Costco
Doctor's Associates Inc. A.K.A. Subway
Eddie Bauer Holdings Inc.
Gap Inc.
Sears, Roebuck and Co.
Starbucks Corporation
The Walt Disney Company
Ben and Jerry's Homemade Ice Cream
Boston Beer Co. Samuel Adams
Costco
Doctor's Associates Inc. A.K.A. Subway
Eddie Bauer Holdings Inc.
Gap Inc.
Sears, Roebuck and Co.
Starbucks Corporation
The Walt Disney Company
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