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From Small Business To Big Business: Doctor's Associates Inc. A.K.A. Subway
Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. In this article we feature Doctor’s Associates Inc. A.K.A. Subway.
The world is full of sandwich shops. Seemingly they are on every corner and within every strip mall. But there are a few that have managed to stand out from the crowd. They have in fact become so successful that they are known all around the world. Subway is just such a chain. In fact as far as franchises are concerned they are now the third largest in the world. Trailing only Yum! Brands and McDonald’s in total number of stores being operated. For those people looking to buy a franchise this one certainly has some things going for it.
So how did it all start? Well it all started with a thousand dollar loan from family friend Peter Buck to a 17 year old kid. Fred De Luca was the kid in question. At the time he was trying to raise money for college and thought that starting a small business might be a good way of doing it. He had aspirations of becoming a doctor at the time which is what Peter Buck Ph D. was. Hence the official corporate name of Doctor’s Associates Inc. which has absolutely nothing to do with any medical organization anywhere.
As soon as the doors were opened the business was started pouring in. Originally they had named the business Pete’s Submarines but over the radio it came out sounding like Pizza Submarines. So they soon changed the name to Pete’s Subway and eventually just Subway. Regardless of the name they definitely had a hit on their hands. From that first location they have grown to over 29,000 locations as of 2008. And they operate in 86 different countries all over the world. Truly they have become a global force in the fast food industry.
Subway is also responsible for one of the best known advertising campaigns in recent memory. Using Jared Fogle the college student that lost a whopping 245 pounds while eating Subway sandwiches and exercising.
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Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. In this article we feature Doctor’s Associates Inc. A.K.A. Subway.
The world is full of sandwich shops. Seemingly they are on every corner and within every strip mall. But there are a few that have managed to stand out from the crowd. They have in fact become so successful that they are known all around the world. Subway is just such a chain. In fact as far as franchises are concerned they are now the third largest in the world. Trailing only Yum! Brands and McDonald’s in total number of stores being operated. For those people looking to buy a franchise this one certainly has some things going for it.
So how did it all start? Well it all started with a thousand dollar loan from family friend Peter Buck to a 17 year old kid. Fred De Luca was the kid in question. At the time he was trying to raise money for college and thought that starting a small business might be a good way of doing it. He had aspirations of becoming a doctor at the time which is what Peter Buck Ph D. was. Hence the official corporate name of Doctor’s Associates Inc. which has absolutely nothing to do with any medical organization anywhere.
As soon as the doors were opened the business was started pouring in. Originally they had named the business Pete’s Submarines but over the radio it came out sounding like Pizza Submarines. So they soon changed the name to Pete’s Subway and eventually just Subway. Regardless of the name they definitely had a hit on their hands. From that first location they have grown to over 29,000 locations as of 2008. And they operate in 86 different countries all over the world. Truly they have become a global force in the fast food industry.
Subway is also responsible for one of the best known advertising campaigns in recent memory. Using Jared Fogle the college student that lost a whopping 245 pounds while eating Subway sandwiches and exercising.
Next>
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U.S. Chamber of Commerce
SCORE
Small Business Administration
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Prosper.com Person to Person Lending
Better Business Bureau Online
USA Today Franchise Solutions
USA BizMart Business Broker Directory
Dunn and Bradstreet
Federal Trade Commission
SCORE
Small Business Administration
Internal Revenue Service
Prosper.com Person to Person Lending
Better Business Bureau Online
USA Today Franchise Solutions
USA BizMart Business Broker Directory
Dunn and Bradstreet
Federal Trade Commission
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SmallBusinessDelivered.com Special Feature
From Small Business To Big Business:
Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. Have you ever thought that your business could one day become an icon too? Pick one to find out more about them.
From Small Business To Big Business:
Entrepreneurs need inspiration. Because building a business is about having a vision and the will to succeed. The businesses in this series of articles have all started small and have since become icons of the business world. Have you ever thought that your business could one day become an icon too? Pick one to find out more about them.
SmallBusinessDelivered.com would like to introduce Cash Miller's Daily Business Blog. In it he discusses the many issues that small businesses everywhere face every day. If you'd like to follow along and maybe get in on the discussion all you have to do is Visit the Blog.